Alder Growth Partners Invests in Experiment Engine

12/1/14, Austin, TX. Today, Alder Growth Partners announced that it has participated in the seed round of Experiment Engine. Experiment Engine provides a SaaS conversion optimization platform powered by human expertise.

“Via mentorship time during the Techstars program, I got to know Experiment Engine Cofounders Claire Vo and EJ Lawless well,” stated Steve Semelsberger, Founder of Alder Growth Partners. “From the onset, I’ve been consistently impressed with their expertise and execution. And I am a big believer in the market they’re addressing. Overall, I’m thrilled to continue to support them.”

“Steve Semelsberger of Alder Growth Partners has been closely involved in Experiment Engine’s journey from the beginning of the Techstars program,” said Claire Vo, Cofounder & CEO of Experiment Engine. “He’s rolled up his sleeves and helped us with multiple strategic and tactical growth levers.”

Other participants in the $1M seed round for Experiment Engine include Mercury Fund and Founders Collective.  To learn more about Experiment Engine, please view their Techstars presentation (introduced by Steve Semelsberger) and visit their website.

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